Plataforma | ARCHIVE

The Plataforma collection is an ode to modern aesthetic of São Paulo, translated into bags that combine functionality and bold design. The vibrant colors and geometric shapes of Tomie Ohtake's work inside the subway stations serve as a starting point for the color palette and design of the pieces, reflecting the dynamics and diversity of the city. The collection invites you to embark on a journey through art and the city, exploring the beauty and complexity of urban life. Each bag is an invitation to express your individuality and celebrate the vibrant culture of São Paulo.

The Millennial Lifestyle:

Each bag in the collection has been carefully designed to meet the needs of the dynamic and multifaceted lifestyle of millennials. Practicality and comfort are priorities, without sacrificing sophisticated design and quality materials.

Inspiring Details:

• Materials: The collection uses high-quality materials, such as [mention materials], ensuring durability and a touch of sophistication.

• Design: The geometric shapes and vibrant colors of Tomie Ohtake's work are reinterpreted in each piece, creating a modern and timeless look.

• Functionality: Each bag is designed to meet everyday needs, with internal and external compartments that facilitate organization.

• Limited Edition: The Plataforma collection is a limited edition, making each piece even more special and exclusive.

Rainbow | JUST APPROVE

The concept for this collection was to incorporate the colors of the rainbow into a minimalist composition to create pieces that were versatile and worked for different situations, celebrating diversity for the young target market. The embroidery was chosen as the main technique to bring a greater refinement than the printing technique. This collection represents the first release of best-seller items that had such expressive performance for the business that have been incorportated into many reinterpretations later, in different new color compositions, and are available for sale until today.

Ruínas | JUST APPROVE

The 'Ruins' collection by Approve, aimed at the young street style audience, draws inspiration from classical culture, mythology, and mysticism. The collection reinterprets elements from ancient civilizations, translating their grandeur into modern, wearable pieces.

A distinctive tie-dye wash simulates the marbled texture of ancient statues, while prints feature the iconic Medusa from Greek mythology, infusing each piece with mythical power. 'Ruins' invites one to explore the depth of history, embodying the timeless spirit of these narratives within a contemporary urban context.